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Sus­taina­bi­li­ty Strategy

A holistic approach to sustainability

The People & Planet Agenda of Imperial Brands defines the areas in which we – as a responsible and globally acting group of companies – can make the greatest contributions to sustainability. As an essential component of Imperial Brands, this sustainability strategy is binding for Reemtsma.

Our approach as a group rests on three pillars with a total of eight focal points, with which we take a holistic view of our contribution to greater sustainability, i.e., from an ecological, social and health perspective.

You would like to know more precisely?

If you are interested in closer details, you can find the global sustainability strategy of the entire Imperial Brands group of companies here.

The People & Planet Agenda of Imperial Brands defines the areas in which we – as a responsible and globally acting group of companies – can make the greatest contributions to sustainability. As an essential component of Imperial Brands, this sustainability strategy is binding for Reemtsma.

A more sustainable future

  • Health: making a meaningful contribution to minimising tobacco-related health effects through novel, potentially risk-reduced product alternatives
  • Climate: reducing the negative impact of our products and business on the climate across our value chain
  • Waste: minimising the amount of waste associated with our products, their packaging and production processes

Positive contribution to society

  • Growing conditions: strengthening cooperation with suppliers to support and develop farming communities and promote sustainable agriculture
  • Purchasing: promoting legally compliant, sustainable and socially conscious procurement of products and services

Safe & inclusive working environment

  • Working conditions: promoting health, safety and well-being in the workplace for all employees in the group
  • Diversity & inclusion: creating a diverse and inclusive organisation that embraces all employees, recognises and values the diversity of our customers and reflects the communities in which we operate
  • Human rights: raising awareness of the importance, influence and role we have as a company in protecting human rights and improving processes in our supply chains