Our Management

Pierpaolo Pascucci

General Manager Cluster DACH and Spokesperson of the Board

Pierpaolo Pascucci has a long-standing career in various international management roles at Reemtsma’s parent company, Imperial Brands PLC, most recently as General Manager of the “Global Travel, Rizla & Nordics” (GTR&N) cluster. Prior to that, he served, among other roles, as General Manager of the Imperial Brands cluster for Russia and Central Asia and, for more than six years, as General Manager for the Japanese market; from 2010 to 2013, he headed up premium cigar sales at Tabacalera, then a subsidiary of Imperial Brands.

Since June 2026, Pierpaolo Pascucci has been General Manager at Imperial Brands, responsible for the Germany, Austria and Switzerland country cluster, and is the designated spokesperson for the Reemtsma Executive Board.

Pierpaolo Pascucci is regarded as a proven expert in the tobacco and nicotine industry, with extensive international leadership experience, commercial expertise and a clear focus on consistent market execution. He holds a Master’s degree in Economics from the Università di Roma Tor Vergata.

Rémi Guillon

GSC Strategy & Performance Director

Rémi Guillon has been responsible for the GSC operating model, performance delivery and strategy at Reemtsma's parent company Imperial Brands PLC since May 2026. Before that, he has been GSC E2E Planning & Supply Director. When he joined the Global Supply Chain function of Imperial Brands, he also assumed responsibility for the core area of Supply Chain as a member of the Reemtsma Board of Directors.

Prior to this, Rémi Guillon was most recently Vice President Global S&OP and Planning Capabilities, responsible for the successful end-to-end supply chain transformation of US perfume manufacturer Coty. From 2005 to 2017, he worked in various functions in Operations, Planning and Supply Chain at Procter & Gamble. Before joining Imperial Brands, Rémi Guillon can look back on a total of 16 years of professional experience in the international consumer goods environment, including nine years in Supply Chain and seven years in Manufacturing.

Rémi Guillon holds a degree in Industrial Engineering from the Institut National des Sciences Appliquées (INSA) in Lyon, France.

Florian Osterloh

People & Culture Director Germany & Cluster DACH

Florian Osterloh is responsible for the People & Culture department and has been a member of the Board of Directors of Reemtsma Cigarettenfabriken GmbH since the end of 2022. He thus performs the combined role of Labour Director for Germany as well as Human Resources Manager for the entire cluster.

Florian Osterloh has extensive experience in national and international HR and project management as well as in change management. Before joining Reemtsma, he was most recently Head of HR Management in the real estate sector, responsible for around 2,200 employees. Prior to that, he spent approximately 13 years in various national and international leadership positions in HR management for the luxury goods group Richemont and 3.5 years at the strategy consultancy Porsche Consulting, where he successfully managed various projects on the topics of HR strategy, reorganisation and transformation.

Florian Osterloh studied Economics and European studies in Germany and Spain.

Luka Somen

Finance Director Cluster DACH

Luka Somen is responsible for Finance for the national markets of Germany, Austria and Switzerland. He has been a member of the Executive Board of Reemtsma Cigarettenfabriken GmbH since the beginning of 2025.

Luka Somen is an internationally experienced financial expert with extensive experience in the consumer goods industry. Before joining Reemtsma, he held various strategic and financial management roles at the international brewery group Heineken, most recently as Finance Director for Heineken Germany. Over the past ten years, he has worked in various countries, including Austria, Brazil, the Netherlands and his home country Croatia.

Luka Somen studied Business Administration and Management in Croatia and International Business Management in the US.